As you all now I'm quite a techie and I'm also an avid fan of magazine. Simply because they have images, pictures, drawings, whatever you name it so I don't get bored looking at pages full of text. I've just been introduced to (quite) a new concept of digital magazine. This has made me realize how far the digital and/or internet interactive communication has grown over the past decades-going back as far as 1970s where Project Gutenberg started to digitalize literature.
In the beginning, digital magazine had been focusing on a scanned version of its paper format converted into PDF. I believe the main issue lays on the size. The current standard 4:3 ratio of monitor has dramatically reduced the advantage of a standard double-A4 format reading, where readers can easily scan through different pages. The result is that tiring scrolling up and down, left or right until you eventually close your browser. When the Flash player becomes more and more dominant in the market, a lot of websites, internet browsers, software developers have since adopted its format. And so does the magazine follow to evolve. Here is one example:

You can feel the concept is to get the magazine to appear alive and interactive in the most simple way. The integration of audio and video has definitively enriched the interface. The old idea of drop-down menu has been re-invented which makes it very attractive & efficient, giving the reader the opportunity to read what they want to read. The transition between pages, sections and sub-sections is impressively smooth. And the creator seems to take into account the current standard ratio of monitor which eases both the designer and the reader. The combination of static & dynamic text, design, animation and AV integration shows creativity at its best.

Our eyes are used to read content on papers, books, namely inks on the paper. That is the reason why our generation and the earlier will get tire quicker reading on the LCD screen compare to papers. Let alone the problem of finding the right angle to make your monitor readable on a sunny day. Here is when e-ink can play a role. With the latest advancement of e-ink on tablet and other accessories such as watches and clocks, the use of e-ink on our affordable laptop, current e-book reader, and perhaps e-magazine, is mouth-watering. Imagine that you can just connect to the internet or hot-spot to click and download your magazines to your library on your flippable reader. For you researchers, don't you want to put your piles of articles into a single reader that fit into your backpack. See? Technology is fun. :)


